Outdoor retail behemoth REI adds Tahoe Trail Bars to stores

Tahoe Trail Bar, a brand of all-natural, plant-based energy bars cherished by outdoor enthusiasts, are now available at all REI stores throughout California and Nevada. The American retail and outdoor-recreation giant is the nation's largest consumer owned retail co-op. For Tahoe Trail Bar, the partnership is the perfect match for those obsessed with the great outdoors. Learn more about Tahoe Trail Bar at www.tahoetrailbar.com.

"Tahoe Trail Bars are the perfect grab-and-go snack for outdoor enthusiasts and we are thrilled to partner with an outdoor-recreation giant like REI," says Wes King, owner. "I've been an REI co-op member since 1995 and have relied on their products for big hikes and camping trips many times for many years. REI is the perfect place for Tahoe Trail Bar."

Distribution through REI further expands Tahoe Trail Bars' availability, which already includes Whole Foods Markets, Raley's Supermarkets, Nugget Markets, Scolari's Food and Drug, Sports Basement, Safeway and Albertsons Stores, and several other natural foods stores, retail outlets, and online at Amazon.com.

Tahoe Trail Bars will be available at REI stores in California cities such as Berkeley, Manhattan Beach, Tustin, Sacramento, San Jose, San Diego, San Carlos, Northridge, Concord, Arcadia, Fremont, Corte Madera, Santa Rosa, San Francisco, Folsom, Huntington Beach, Encinitas, Rancho Cucamonga, Mountain View, Santa Monica, Fresno, Marina, Stockton, Oxnard, Santa Barbara, Dublin, Woodland Hills and Burbank, while stores in Nevada cities will include Reno, Henderson and Las Vegas.

The REI partnership is one of several recent achievements by Tahoe Trail Bar. They also won Whole Foods Market’s coveted Local Producer Grant in July 2017. Tahoe Trail Bar is using the grant to pursue Non-GMO certification for all three of its bars. This certification will be added to Tahoe Trail Bar's Gluten-Free and Vegan certifications.

Follow Tahoe Trail Bar on Facebook (@TahoeTrailBar), Twitter at (@TahoeTrailBar) and Instagram (@TahoeTrailBar). Visit www.TahoeTrailBar.com for store locations and more information.

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